ABOUT THIS COURSE
This interactive course will teach you how to build your start-up by using the sales and marketing tactics best suited to your target customers. Learn the best way to pitch the benefits of your product or service using content marketing, social media, email and search engine marketing. We\’ll also explore sales, from cold calling to new social media strategies. You\’ll learn how to set sales and marketing goals and create a viable sales and marketing plan.
WHAT YOU\’LL LEARN
- Understand your target customers and their buying behaviour.
- Pitch your solution to your target customers in multiple forms.
- Determine which tactics are best for your product or service.
- Measure and manage each stage of the process leading up to closing the sale.
- Develop a sales and marketing plan and define early strategic marketing goals.